FStoppers

Given that finding a Fuji X100VI is ultra rare and the Leica Q3 is reserved only for those with very deep pockets, surely there’s a gap in the market. None of the big three manufacturers seems interested, but why not?

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Last week, I received an email from Saramonic. They wanted to sponsor a video featuring their new Ultra Mic System. But unlike every sponsored video request I've ever gotten, they didn't want control over the video, they asked for a fair and honest review, comparing their product to two of the industry leaders: DJI and Rode.

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Fujifilm’s XF 16-55mm f/2.8 R LM WR II lens updates one of the most popular zoom lenses in the X-mount lineup. With its versatile focal range, constant f/2.8 aperture, and improved design, it’s built for those who need flexibility without sacrificing image quality. The big question: is it worth upgrading if you already own the original?

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A tiny digital camera made for kids has unexpectedly become a hit with adults who want a simple, screen-free shooting experience. But what if it could be more than just a toy? One creator decided to take this little camera and push it to its limits, transforming it into something completely different—and way more fun.

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Sometimes, a small edit can bring a photo to life. Adjusting light, enhancing atmosphere, and directing attention can make a huge difference, especially when working with images that feel flat or lack impact.

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There is a hidden force that can elevate your photography massively. I know about it because, after 35 years in photography, I stumbled upon it accidentally. And I get goosebumps just thinking about it.

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Places of emptiness and desolation might not immediately demand the attention of the photographer, but they have a haunting beauty that is all too easy to overlook. For one landscape photographer, the quiet magic of these neglected spaces has often been the source of his inspiration.

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Canon’s RF 35mm f/1.4 L VCM lens is an intriguing option for anyone invested in the RF system, especially those who shoot both photos and video. It brings some unique features, a high-quality build, and Canon’s latest autofocus technology. But with a price tag of $1,500, it’s important to weigh its strengths and weaknesses before making a decision.

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Nikon is exploring an innovative lens concept that could make portrait and wedding photographers drool.

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I've never had the highest opinion of Hasselblad. 10-15 years ago I saw two of them completely fail on set. I saw them struggle with autofocus even in a bright environment. I've seen my cheap DSLR take better-looking images in low light.

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Photographers are increasingly concerned about AI's impact on their art. While huge arguments rage on about AI and copyright theft, artists are adopting two new tools that prevent their work from being scraped. It’s time photographers started employing them, too.

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The Viltrox AF 135mm f/1.8 LAB FE lens is a budget-friendly telephoto prime that competes with much more expensive options from Sony, Canon, and Nikon. It’s part of Viltrox’s LAB series, which aims to push optical performance to new heights without costing a ton.

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A camera’s real value isn’t just in specs—it’s in how it fits your work. High-resolution sensors, dynamic range, and autofocus systems matter, but usability, workflow, and price matter just as much. The best camera for you isn’t always the latest model; it’s the one that balances performance and practicality.

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A camera should work for you, not the other way around. The tools you choose shape how you shoot, how you move, and how much you think about settings versus composition. Some cameras get out of the way. Others force you to slow down. Understanding how different cameras affect your workflow can help you make better choices before you even press the shutter.

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After 38 years of making a living in photography—either behind the camera or directing other photographers—I’ve come to the conclusion that, for many, it might be best to keep photography as a hobby. It’s something I’ve been thinking about of late because photography in recent years has been elevated to such a glamorous career choice. Now it seems everyone wants to be a pro photographer and turn their hobby into a career. So allow me to share a few thoughts about this.

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Advertising photography isn’t just about taking nice pictures. Every shot needs to sell an experience, blending technical skill with storytelling. That’s why planning and execution are crucial.

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If you’re only making quick adjustments with auto settings or exposure sliders, you’re missing out on Lightroom’s most powerful tools. Understanding how to work with tone curves, masks, and color adjustments will push your images to the next level.

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As a landscape photographer based in Ireland, I've come to realize that capturing a compelling image is about more than just pointing a camera at a beautiful scene. It's about understanding the subtle nuances of light, atmosphere, and the rhythms of our natural world. It’s about feeling the crispness of the air in autumn or the gentle warmth of a summer evening.

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“What made you come to Imaging USA?” the videographer asked me on the bustling expo floor, with the mic placed on my lapel. I raced back in my mind to a few months ago when I declined Imaging USA’s invitation. I’m just so swamped; I don’t have time. I fast-forwarded under pressure to what made me change my decision. I realized that I didn’t have time not to come to Imaging USA. Let me explain.

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The OM-3 from OM System is here, and finally, it shows photographers that, yes, someone is alive and designing new camera bodies at the company.

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